John Adams is the Director of Editorial Content for Social Media Horizons. He has more than 13 years of journalism experience, most recently writing and reporting for NBC Universal. He’s reported on location from Kuwait, Iraq, multiple hurricane sites, several high profile court cases and was sent to sea on patrol with the United States Navy after the terror attacks of 9/11.
Adams is a “New Media” strategic planner and consultant who guides companies through the Web 2.0 arena while providing meaningful content for each organization he works with. He believes that content is the building block for every successful social media campaign.
“Content is king and social media campaigns are worth very little without it,” John Adams, Social Media Horizons
After life as a reporter, Adams headed the media team for a financial services company called Storm Exchange. There he developed a line of “New Media” products including the StormWire News Service, podcasts, daily radio broadcasts and a network of social media products and services. His efforts attracted hundreds of thousands hits on the company website where he formed shared media partnerships with Bloomberg.com and Reuters.com.
Articles written by Adams for StormWire were quoted on various national news services including the Wall Street Journal, Reuters, Fox News, MarketWatch, Bloomberg, MSN, Houston Chronicle, CME Group and several others.
Adams won several Associated Press awards for investigative and general assignment reporting. He was also the Judge for the National Academy of Arts, where he was responsible for organizing panels to judge news stories for Emmy nominations.
Adams also received an Emmy nomination for reporting on a three-part series entitled, “Nightmare Set Free.” He was also a daily writer and editor for the Euromoney Institutional Investor website in New York City. He has a BA from George Mason University and has completed graduate coursework in Public Relations at the University of North Carolina in Charlotte.
Adams has reported, produced or anchored for various media outlets including:
NBC Universal
Institutional Investor
Cox Enterprises
Media General
Pappas Telecasting



